Privacy Policy

Last updated: 28 September 2026

Wild Horses Collective (“we”, “us”, “our” or “the Collective”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share personal information when you visit wildhorsescollective.uk, contact us, participate in our events or training, work with us, or otherwise engage with the Wild Horses Collective.

We aim to handle personal information fairly, transparently and securely in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and applicable privacy and electronic communications legislation.

1. Who we are

Wild Horses Collective is the organisation responsible for deciding how and why your personal information is used.

For the purposes of UK data protection law, we are the data controller for the personal information covered by this Privacy Policy.

If you have any questions about this Privacy Policy or how we use your information, please contact us through the contact details provided on our website.

2. What personal information we collect

Depending on how you interact with us, we may collect some or all of the following:

  • your name;

  • email address;

  • telephone number;

  • organisation, business or professional details;

  • information about your interests, skills, experience or areas of expertise;

  • information you provide when making an enquiry;

  • information relating to your participation in events, training, workshops or other Collective activities;

  • information you voluntarily provide about the type of connections, introductions or opportunities that may be useful to you;

  • correspondence and communications between you and the Collective;

  • photographs, video or other content where you have provided the appropriate permission;

  • information required to administer bookings, payments or other services; and

  • technical information collected when you use our website, such as IP address, browser type and information about how you use the site, where applicable.

We will only collect information that is reasonably necessary for the purposes described in this Privacy Policy.

3. How we collect your information

We may collect personal information:

  • when you contact us by email, telephone or through our website;

  • when you submit a contact or enquiry form;

  • when you register for or attend an event, workshop or training session;

  • when you engage us to provide services;

  • when you voluntarily provide information during conversations or other interactions with the Collective;

  • when you communicate with other members of the Collective through a process facilitated by us; and

  • through cookies or similar technologies used on our website, where applicable.

Where we receive personal information about you from someone else, we will normally provide you with appropriate privacy information about how we use it.

4. How we use your personal information

We may use your personal information to:

  • respond to enquiries and requests;

  • provide services, training, events, workshops and other activities;

  • administer bookings and participation;

  • communicate with you about activities or services you have requested;

  • understand your interests, skills and areas of expertise where you choose to provide this information;

  • facilitate appropriate introductions and connections between people within the Wild Horses Collective;

  • identify potential opportunities for collaboration, learning, support, mentoring or other mutually beneficial connections;

  • maintain relationships with clients, participants, facilitators and members of our wider community;

  • improve our services, events and activities;

  • administer and protect our website and systems;

  • maintain appropriate records;

  • comply with legal and regulatory obligations;

  • prevent fraud, misuse or other unlawful activity; and

  • send information about our activities, events or services where we are legally permitted to do so.

We will not use your personal information for purposes that are incompatible with the purpose for which it was originally collected without first considering whether additional privacy information or consent is required.

5. Connecting people within the Wild Horses Collective

Building useful relationships and connections is an important part of what the Wild Horses Collective does.

Where you choose to participate in the Collective, you may provide information about your professional interests, experience, skills, areas of expertise, interests or the types of people or opportunities you would like to connect with.

We may use this information to identify potentially useful connections between people who participate in the Collective.

We will take care with introductions

We will aim to ensure that any introduction is relevant, proportionate and consistent with the expectations set out when your information was collected.

Where we propose to disclose your personal contact details to another individual or organisation, we will normally:

  1. explain that we would like to make the introduction;

  2. give you an appropriate opportunity to agree to the disclosure where consent is required or appropriate; and

  3. only disclose the information that is reasonably necessary for the introduction.

Where appropriate, we may instead make a mutual introduction without immediately disclosing private contact details. For example, we may contact both parties and ask whether they would like to connect.

We will not sell your personal information or provide your contact details to third parties for their own unrelated marketing purposes.

Your choices

You can tell us at any time that you do not want us to use your information for facilitated introductions or connections.

You can also tell us that you are happy to be considered for particular types of introductions but do not want particular categories of information to be shared.

Where we rely on your consent for a particular introduction or category of sharing, you can withdraw that consent at any time.

6. Our lawful bases for processing your information

UK data protection law requires us to have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on one or more of the following lawful bases:

Contract

We may process your information where it is necessary to enter into or perform a contract with you, including providing services or administering an event or training programme.

Legitimate interests

We may process personal information where it is necessary for our legitimate interests, provided that those interests are not overridden by your interests, rights or freedoms.

Our legitimate interests may include:

  • operating and developing the Wild Horses Collective;

  • managing relationships with clients and participants;

  • delivering and improving our activities;

  • facilitating appropriate professional or community connections;

  • maintaining the security of our systems; and

  • communicating with existing contacts about relevant activities where permitted by law.

Where we rely on legitimate interests, we will consider whether the processing is necessary and proportionate and whether your interests and rights are adequately protected.

Consent

Where appropriate, we may ask for your consent before using your information for a particular purpose.

For example, we may seek specific consent before:

  • sharing your contact details with another participant for an introduction;

  • using photographs or recordings in particular circumstances;

  • sending certain forms of electronic marketing where consent is required; or

  • using information for a purpose that you would not reasonably expect from the circumstances in which it was collected.

Where we rely on consent, you may withdraw it at any time.

Legal obligation

We may process your personal information where necessary to comply with a legal or regulatory obligation.

7. Sharing your personal information

We may share personal information where this is necessary for the purposes described in this Privacy Policy.

This may include sharing information with:

  • people within the Wild Horses Collective where this is necessary and appropriate;

  • facilitators, trainers, consultants or other people involved in delivering Collective activities;

  • service providers who process information on our behalf, such as website, hosting, email, booking, payment or IT providers;

  • professional advisers, such as accountants, insurers or legal advisers;

  • regulators, public authorities or law enforcement bodies where we are legally required to do so; and

  • another participant or contact where you have agreed to, or where otherwise lawful and appropriate, a facilitated introduction.

We require organisations that process personal information on our behalf to handle it appropriately and securely.

We do not sell personal information.

We will not disclose personal information simply because it might be commercially useful. Any sharing must have an appropriate lawful basis and must be fair, transparent and proportionate.

8. Information about other people

If you provide us with personal information about another person, for example when suggesting someone for an introduction, you should only do so where you are entitled to provide that information.

Where appropriate, we may need to inform that person that we have received their information and explain how we intend to use it.

9. Sensitive or special category information

Some information can receive additional protection under data protection law. This includes information concerning areas such as health, ethnicity, religion, sexual orientation and certain other particularly sensitive matters.

We do not generally need special category information to provide our services.

Please therefore avoid providing sensitive personal information unless it is genuinely necessary.

If we do need to process special category information, we will ensure that an appropriate additional legal condition applies and that appropriate safeguards are in place.

10. Marketing communications

We may occasionally contact you about Wild Horses Collective activities, events, training, services or opportunities that may be relevant to you.

We will comply with applicable data protection and electronic communications rules when sending marketing communications.

Where consent is required, we will ask you to actively opt in.

You can unsubscribe or object to direct marketing at any time. You can do this by using an unsubscribe facility provided in a marketing email or by contacting us.

Your right to object to direct marketing is absolute.

11. Cookies and website technologies

Our website may use cookies or similar technologies.

Some cookies may be necessary for the website to function, while others may be used for analytics, preferences or other purposes.

Where applicable, we will provide appropriate information about cookies and obtain consent where the law requires it.

You can also manage cookies through your browser and, where available, our website’s cookie settings.

12. How long we keep your information

We will only keep personal information for as long as we reasonably need it for the purposes for which it was collected, including legal, accounting, contractual or reporting requirements.

The appropriate retention period will depend on the type of information and why we hold it.

For example:

  • enquiry information will normally be retained only for as long as reasonably necessary to deal with the enquiry and any resulting relationship;

  • client and service records will generally be retained for the duration of the relationship and for an appropriate period afterwards;

  • event and training records may be retained for as long as reasonably necessary to administer the activity and maintain appropriate records; and

  • information used for marketing will be retained in accordance with our marketing and data-retention procedures.

We will periodically review information we hold and securely delete or anonymise information that we no longer need.

13. Keeping your information secure

We take reasonable technical and organisational measures to protect personal information against:

  • unauthorised access;

  • accidental loss;

  • destruction;

  • alteration;

  • disclosure; and

  • other unlawful or unauthorised processing.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

14. International transfers

Some of our technology and service providers may process personal information outside the United Kingdom.

Where personal information is transferred outside the UK, we will ensure that the transfer is made in accordance with applicable data protection law and that appropriate safeguards are in place where required.

Where relevant, these safeguards may include an adequacy decision, appropriate contractual safeguards or another lawful transfer mechanism.

15. Your data protection rights

Subject to certain legal conditions and exemptions, you may have the right to:

  • ask for access to the personal information we hold about you;

  • ask us to correct inaccurate or incomplete information;

  • ask us to erase your personal information;

  • ask us to restrict how we use your information;

  • object to certain processing, including processing based on legitimate interests;

  • object at any time to the use of your information for direct marketing;

  • withdraw consent where we rely on consent; and

  • in certain circumstances, request that your information is provided to you or another organisation in a structured, commonly used and machine-readable format.

These rights are not absolute and may depend on the particular circumstances and lawful basis for processing.

To exercise a right, please contact us using the contact details on our website.

We may need to verify your identity before responding to a request.

16. Complaints

If you have a concern about how we have used your personal information, we would encourage you to contact us first so that we can try to resolve the issue.

You also have the right to complain to the UK’s data protection regulator:

Information Commissioner’s Office (ICO)

Website: https://ico.org.uk/

The ICO provides information about your rights and how to make a complaint.

17. Children’s information

Our services and activities are not generally directed at children.

We do not knowingly collect personal information from children unless this is appropriate for a particular activity and suitable safeguards have been put in place.

If we become aware that we have collected personal information from a child when this was not appropriate, we will take reasonable steps to delete it.

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our activities, technology, legal requirements or the way we use personal information.

The latest version will be published on our website and will show the date on which it was last updated.

19. Contact us

If you have questions about this Privacy Policy, want to exercise your data protection rights, or want to change your preferences about introductions or communications, please contact Wild Horses Collective through the contact details provided on our website:

https://wildhorsescollective.uk/

We will aim to respond to data protection requests without undue delay and within the applicable legal time limits.

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